A printed business card is tactile, allowing people to feel its texture and, by extension, the personality behind the card. A buyer is more likely to purchase from someone they find trustworthy, and a business card can help you win confidence. As the first introduction to a potential customer, your business card should send the right message to your prospects. The logo, information, and colors that you use are subliminal cues that evoke trustworthiness or lack thereof.
